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    Static vs. Digital: Here is how they stack up

    by James Heller November 13, 2019
    November 13, 2019

    The out-of-home advertising industry is buzzing about digital out-of-home. Last year, DOOH accounted for 37.3% of the total global OOH ad spend, according to estimates from WARC…

  • Ad Industry NewsTechWrap Industry News

    Ad Industry Chieftain Doug Cordova Joins Wrapify in Latest Business Development Addition

    by James Heller November 11, 2019
    November 11, 2019

    Doug will focus on expanding Wrapify’s presence across the U.S., building brand awareness and recognition with clients and agencies in the OOH space. Based in New York, much of…

  • Ad Industry NewsTech

    Latest Out of Home Advertising LUMAscape Includes Wrapify as Media Leader

    by James Heller October 16, 2019
    October 16, 2019

    LUMAscapes are some of the industry’s most widely referenced resources. They organize the ecosystem across all critical categories and provide clarity to a complex digital media…

  • Ad Industry NewsTechWrap Industry News

    Wrapify Turbocharges Retargeting with The Trade Desk Partnership

    by James Heller September 18, 2019
    September 18, 2019

    SAN DIEGO, Sept. 17 — We’re pleased to announce a new partnership with The Trade Desk — the fastest-growing demand-side platform offering agencies, aggregators, and their…

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    Wrapify’s Attribution Suite Transforms Mobile OOH into Laser-Focused Digital Campaigns

    by James Heller August 22, 2019
    August 22, 2019

    SAN DIEGO, Aug. 21, 2019 (GLOBE NEWSWIRE) — Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, today shared the early success…

  • Ad Industry NewsPress ReleaseTechWrap Industry News

    San Diego Padres Score Big with Wrapify Out Of Home Advertising

    by James Heller August 21, 2019
    August 21, 2019

    AdExchanger, August 21, 2019 – Major League Baseball team the San Diego Padres is calling out-of-home advertising up to bat. In the past, the Padres generally avoided OOH…

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