SAN DIEGO, Aug. 21, 2019 (GLOBE NEWSWIRE) — Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, today shared the early success…
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Ad Industry NewsPress ReleaseTechWrap Industry News
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Ad Industry NewsPress ReleaseTechWrap Industry News
San Diego Padres Score Big with Wrapify Out Of Home Advertising
by James HellerAdExchanger, August 21, 2019 – Major League Baseball team the San Diego Padres is calling out-of-home advertising up to bat. In the past, the Padres generally avoided OOH…
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Wrapify Named to 2019 Inc. 500’s list of America’s Fastest-Growing Private Companies
by James HellerNEW YORK, August 14, 2019 – Inc. magazine today announced that Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, was ranked in…
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Press Release: Claritas Unveils New Conversion Tracker that Allows Marketers to Measure Campaign Results – With Wrapify
by James HellerOne of Claritas’ first Conversion Tracker customers was Wrapify, which began offering mobile OOH advertising services to brands back in 2016. Wrapify’s concept was revolutionary in…
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Episode 6: Measuring Success in an Omnichannel World (Claritas Podcast: Why Behind The Buy)
by James HellerMarketers have plenty of ways to assess the value of their marketing campaigns, and multi-touch attribution, or MTA, has traditionally been considered one of the most effective.
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Nielsen & OAAA OOH Advertising Report Shows Wrapped Vehicles as a Top Medium in the Segment
by James HellerSUMMARY In the latest works by OAAA (Outdoor Advertising Association of America) and Nielsen, a ground-breaking…