While there isn’t such a thing as a “recession proof” business, many brands DO survive, and…
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Digital MarketingOnline AttributionOOH Advertising
Why digital marketers are moving from display ads to OOH
by Amy BoisvertMore and more marketers are testing out-of-home (OOH) placements as an alternative channel to digital mediums.…
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The goal for any agency is to make a big impression for their clients. But this…
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Press Release
Wrapify Broadens Impact on Brands & Agencies with Announcement of New VP of Marketing, Valerie Carboni
by Amy BoisvertWrapify, the innovative and performance-driven out-of-home (OOH) advertising platform, announces Valerie Carboni as their first Vice…
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Ad Industry Newsgig-economyWrap Industry News
How to Use the Pandemic’s Surge of Food Delivery to Boost Your Brand
by James HellerThe rise in food delivery is enabling Wrapify to open a whole new market for brands. This extraordinary growth creates the opportunity to reach an untapped out-of-home (OOH) audience … neighborhoods.
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Ad Industry NewsTechWrap Industry News
New Director of Ad Operations, Amy Lynn Boisvert, Brings Unmatched Digital Experience to Wrapify
by James HellerAmy Lynn Boisvert will oversee all digital ad operations at Wrapify. She will also work with brands and agencies to implement ‘Physical Retargeting,’ our digital remarketing service, and ‘Audience Porting,’ a true differentiator in the out-of-home space.