Showcase the club’s rich San Diegan culture to a new fanbase
CAMPAIGN SNAPSHOT
To make an even bigger impact, SD Loyal leveraged SWARM. A SWARM is when multiple wrapped vehicles gather at a specific place and time, creating a huge brand moment nobody can forget!
RESULTS
Along with increased brand awareness for the SD Loyal club, the marketing team was also impressed to see positive performance:
10%+
net lift in ticket sales from the exposed audience
